SM, DENR unveil new “Save From Extinction” merch

(L-R):  Zoological Society of the Philippines Country Director Mary Garchitorena, Forest Foundation Philippines Executive Director Atty. Jose Canivel, World Wide Fund for Nature Philippines Executive Director Katherine Custodio, SM Supermalls Assistant Vice President for Marketing Hanna Carinna Sy, DENR Secretary Maria Antonia Yulo-Loyzaga, SM Prime Chairman of the Executive Committee Hans Sy,  D’Aboville Foundation Project Operation Manager Rodolfo Santos Jr., KATALA Foundation Program Director Indira Dayang Lacerna-Widmann, and Philippine Eagle Conservation Program Foundation Executive Director Dennis Joseph Salvador.

SM Supermalls and the Department of Environment and Natural Resources (DENR) launch adorable plushies and stylish apparel from Kultura and Toy Kingdom at the SM Mall of Asia. Proceeds directly support the DENR’s “Save From Extinction” campaign to protect six endangered species: the Philippine eagle, Philippine cockatoo, pawikan, dugong, tamaraw, and pangolin.

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