May bagong exciting drink na siguradong aabangan ng kabataan—ang Rise Energy Pop Grape!
Mas lalo pang naging espesyal ang brand launch nito nang opisyal na ipakilala sina Rabin Angeles at Angela Muji bilang bagong mukha ng Rise Energy Pop sa ginanap na “A Pop of Surp-RISE” Media Launch sa SM City Manila noong June 26.
Agad na naging sentro ng atensyon ang dalawa sa kanilang pag-akyat sa stage, dahilan para lalong tumaas ang energy sa venue. Kitang-kita rin ang kanilang natural charm, fresh appeal, at magandang chemistry—kaya swak na swak sila bilang ambassadors ng brand.
Makukulay na purple-themed visuals, live performances, games, at interactive activities ang bumungad sa media, influencers, at guests na dumalo sa event.
Refreshi-RISE Booth – Guests enjoyed striking a pose inside this cute grape-themed photo spot, filled with playful purple vibes, pop-inspired details, and photo-worthy corners perfect for their best snaps.
Yummi-RISE Booth – Guests enjoyed ice-cold Rise Energy Pop Grape in a vibrant sampling space designed for fun and shareable moments.
Invigo-RISE Booth – Guests challenged their reflexes, played the claw machine, and enjoyed fast-paced interactive games filled with fun surprises.
Ayon kay Marketing Head Apple de Belen, ginawa ang Rise Energy Pop para sa young consumers na laging on-the-go.
“We noticed that younger consumers, especially Gen Z, are always looking for something new and exciting. They want drinks that are delicious, refreshing, and bagay sa kanilang fast-paced lifestyle,” aniya.
Tampok din sa event ang Rise Energy Pop Grape, ang unang flavor ng brand. Bukod sa fruity grape taste nito, kapansin-pansin din ang satisfying fizz at refreshing pop na swak sa barkada hangouts, gaming sessions, at study breaks.
Ibinahagi naman ni Senior Brand Manager Joanna Araullo kung bakit grape ang napiling unang flavor.
“Grape perfectly captures the fun, vibrant, and playful personality of the brand. Even its signature purple color reflects the bold and energetic spirit of Rise,” ani Joanna.
Isa sa mga highlight ng event ang pagpapalabas ng campaign video nina Rabin at Angela, kung saan ipinakita ang fun at relatable moments ng kabataan.
Rabin Angeles energizes the crowd with a loud and enthusiastic: “Sarap Mag-Rise!”
Dagdag excitement din ang official anthem ng brand na may catchy hook na:
“Sarap mag-Rise, Rise Energy Pop Aaahh!”
Sa pagtatapos ng event, malinaw ang isang bagay—handa nang maging bagong paboritong inumin ng kabataan ang Rise Energy Pop.
Available na ang Rise Energy Pop Grape sa supermarkets, groceries, convenience stores, at sari-sari stores nationwide.
Kaya kung naghahanap ka ng bagong refreshing na inumin, tikman na at alamin kung bakit—Sarap Mag-Rise!
Rabin Angeles & Angela Muji with the Rise Energy Pop Brand Marketing Team. (From left) Alexis Gloria, Apple de Belen, Angela Muji, Rabin Angeles, Jo Araullo, and Roma Delos Santos
Discover more about Rise Energy Pop “Sarap Mag-Rise” campaign, and join Rabin Angeles and Angela Muji in their Rise Energy Pop journey by following Rise Energy Pop on Facebook, Instagram, and TikTok.
Watch the Rise Energy Pop TVC here:
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