Affirming the role of the youth in building a stronger and more inclusive country, the 14th edition of GYS was co-organized by SM Cares and the Global Peace Foundation Philippines to inform and empower next generation Filipinos—equipping them for real life through accessible channels nationwide.
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MANILA, Philippines, September 2026 – Christmas arrives early at SM Supermalls as the 12 Weeks of Iconic Christmas gets underway, bringing the holiday season to all 91 SM malls nationwide. The campaign celebrates the Christmas traditions Filipinos have built at SM over the years, while introducing new experiences to look forward to each season. From Christmas lights and parades to family gatherings, gift shopping, dining, entertainment, and meet-and-greets, 12 Weeks of Iconic Christmas brings together the moments that make a trip to the mall part of the holiday experience. “Christmas…
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